What Is Pure Charity? A Complete Guide to the Nonprofit Fundraising Platform

Pure Charity is a nonprofit fundraising and donor management platform that helps organizations raise money, manage sponsorships, coordinate mission trips, process donations, and engage donors — all from a single online dashboard. Built specifically for nonprofits, churches, and community organizers, Pure Charity provides the tools needed to run fundraising campaigns, track giving, and build lasting relationships with supporters.

Who Is Pure Charity For?

Pure Charity serves three main audiences: nonprofit organizations (501(c)(3) entities) that need a platform to manage fundraising, sponsorships, and donor relationships; individual donors who want a simple, trustworthy way to give to causes they care about; and community organizers who need fiscal sponsorship to accept tax-deductible donations without forming their own nonprofit.

What Can Nonprofits Do with Pure Charity?

Pure Charity gives nonprofits access to a comprehensive suite of fundraising and management tools.

Online Fundraising. Create and manage fundraiser pages for campaigns, events, and ongoing initiatives. Set goals, customize branding, add images and stories, and track donations in real time. Pure Charity supports one-time donations, recurring giving, and peer-to-peer fundraising where supporters create their own fundraiser pages that feed into your main campaign.

Sponsorship Management. Run one-to-one, multiple, or crowd-funded sponsorship programs. Create individual sponsorship profiles, integrate them into your website, and manage the entire sponsor-to-beneficiary relationship from the dashboard. This is particularly popular with child sponsorship programs, student sponsorships, and community development initiatives.

Mission Trip Management. Plan and manage mission trips, service projects, and humanitarian travel. Handle participant registration, trip requirements (waivers, medical forms, background checks), trip fundraising, and communication — all in one place. Pure Charity supports open, closed, and hidden trip types for different levels of privacy.

Donation Processing. Accept donations via credit card, debit card, Apple Pay, PayPal, PayPal bank transfer (ACH), and check. Pure Charity processes payments securely and generates automatic donation receipts for donors.

Donor Management. Track donor history, manage recurring donations, run donor reports, download giving data, and send updates and thank-you messages to supporters.

Grant Disbursement. Funds raised on Pure Charity are held on behalf of the nonprofit and disbursed via grant requests. Nonprofits can request manual disbursements or set up automated grant schedules.

Reporting and Analytics. Download fundraiser reports, donor reports, sponsorship data, and trip participant information as CSV files for analysis and record-keeping.

How Does Pure Charity Handle Donations and Tax Receipts?

Pure Charity is a registered 501(c)(3) organization. Donations made through the platform are tax-deductible, and Pure Charity automatically generates donation receipts for every transaction. At the end of each calendar year, donors receive year-end giving statements summarizing their total contributions for tax filing purposes.

What Integrations Does Pure Charity Offer?

Pure Charity integrates with several popular tools used by nonprofits: WordPress (via a dedicated plugin for embedding fundraisers, sponsorships, and trip pages on your website), Salesforce (for syncing donor data and managing relationships in your CRM), and Mailchimp (for connecting donor lists with email marketing campaigns). Pure Charity also provides embed codes (iFrames) that allow nonprofits to display fundraiser and sponsorship content on any website.

How Much Does Pure Charity Cost?

Pure Charity charges a monthly platform fee based on the services your nonprofit uses, plus per-transaction processing fees on donations. Pricing is determined during a demo and onboarding process — contact the Pure Charity team for a personalized quote.

How Do Nonprofits Get Started with Pure Charity?

Step 1: Apply to become a nonprofit partner on Pure Charity. Any U.S.-based 501(c)(3) organization in good standing with the IRS can apply.

Step 2: Complete the onboarding and training process. Pure Charity provides guided setup to help you launch your first fundraiser, configure your dashboard, and connect integrations.

Step 3: Start raising money. Create fundraiser pages, set up sponsorship programs, and share your campaigns with donors.

Need Help?

Contact the Pure Charity Support Team at help@purecharity.com

Related Articles