State of Good

Explore the latest findings from our State of Good series, revealing key donor behaviors and trends shaping the future of philanthropy.

Weekly insights on donor behavior, industry trends, and what’s shaping generosity
⏱️ 4 minutes | Once a week

✓ Donor Insights • Industry Indicators • News & Policy • Stories of Good

Latest Updates

State of Good for Jan 12, 2026

The State of Good Report for January 12, 2026 reveals a transformed nonprofit landscape. New tax laws now provide charitable deduction benefits to 90% of taxpayers who take the standard deduction, potentially reversing donor decline trends. However, the sector faces a troubling paradox: total giving rose while donor numbers fell, concentrating philanthropic dollars among fewer contributors. Federal funding cuts force strategic pivots as organizations scramble to replace government dollars with private philanthropy. Despite challenges, events emerge as the bright spot with 77% of nonprofits hitting their goals. Consumer sentiment dropped to 51% while personal savings sit at just 4%, creating pressure on both sides. Organizations demonstrating transparency see 53% higher donor retention as 73% of donors demand clarity on fund usage before giving.

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